Corporate Social Responsibility

“It is in your hands to create a better world for all who live in it” – Nelson Mandela

Corporate Social Responsibility

Corporate social responsibility (CSR) can be defined as the “economic, legal, ethical, and discretionary expectations that society has of organizations at a given point in time” (Carroll and Buchholtz 2003, p. 36). The concept of corporate social responsibility means that organizations have moral, ethical, and philanthropic responsibilities in addition to their responsibilities to earn a fair return for investors and comply with the law.


GCR’s vision

To expand GCR’s involvement with regards to corporate and social responsibility, specifically to support initiatives that resonates with GCR personnel and can provide GCR the opportunity to actively participate in the initiative.


GCR’s mission

To demonstrate its commitment to being a caring company through the support of and effective involvement in relevant and sustainable community activities and partnerships, and in so doing providing the opportunity for its employees grow and effect meaningful change for relevant segments of the population.


What we achieved in 2016

  GCR’s 67 Minutes for Mandela Day

        “What counts in life is not the mere fact that we have lived. It is what difference we have made to the lives of others that will determine the significance of the life we lead” – Nelson Mandela  


  Mandela Day
As a celebration of Madiba’s life, UN declared 18 July Nelson Mandela International Day. In this respect, it is in our hands to make a positive difference and build on the legacy that Mandela built through serving our fellow humans. To achieve this, GCR took the challenge to join the sustainable annual global movement that honours Madiba through making the world a better place by selflessly giving 67 minutes on the 18th July 2017. Our goal was to pack, distribute and serve-up as many lunch parcels to children from employee selected charity organisations in the greater Sandton area in 7 minutes.



  So how did we do?

tickWe made and packed 159 lunch packs, containing sandwiches, fruits, juices and treats.
tickWe managed to deliver to three children’s charity organisations that resonate with our employees.
bulletpointHearts of Hope
bulletpointFriends of Alexandra
tickWe managed to hand over 159 lunch packs and spend time with the organisation and the children whose lives they impact positively every day.
tickFor 67 minutes, GCR’s sole focus was to selflessly be involved in making a difference, no matter how small.
And the results…………. please see pictures below: